Showing posts with label search engine optimization. Show all posts
Showing posts with label search engine optimization. Show all posts

Friday, May 14, 2010

How To Optimize Your Web Traffic?

How to get more web traffic to my website?” has been the million dollar question for most internet marketers and SEO professionals across the virtual marketplace. If you search the internet you will find a lot of literature that might say “increase your web traffic by 100% in 10 days” or something akin to it. If you have been in the business for some time and seen the ups and downs, how many of them work is anyone’s guess. Coming to the main course- optimizing web traffic, there are a few things we should remember before embarking on an understanding journey.
- Always, remember always, optimize your website for the primary keyword: The primary keyword should be frozen before you embark upon creating the content for your website. A lot of research goes into this. Take your time but choose the right one.

- The primary keyword should be put into the title tag of each web page of your web site. This is extremely important from the search engine
point of view.


- The secondary keywords that your web pages carry should be optimized as required for each page. Keep them in the first 25 words and make sure they are distributed evenly in the rest of the content.
- Link building is important, especially from pages that the related to the niche and carry a better page rank. Embark on this, although it could take some valuable time.

- You have your site ready with good content, relevant links and even submitted to search engines; still your website does not show up on search engines… Have some patience, it would a few weeks before the bots come in and index your web site. Meanwhile work on more links, more the merrier.

- There is more to do here, you will need to build up your goodwill on the internet, the best way here would be to write some articles with keywords embedded in them and submit them to article directories with a back-link to your website in the “bio”. You can post a few of them on your own website too.

- You can also join a few forums relevant to the niche and post regular comments with a link in them. It helps indexing.

What we discussed above is just the primary part of attracting more traffic to your website. There are other techniques that can be resorted to, but the above are absolutely essential and thus relevant.

Monday, April 5, 2010

Web Pages That Will Rock Google

Web content is vital in search engine optimization. This is what your readers will be faced with once they click on your website. Plus, this is what search engines will be looking at in determining where they will position your site.
While you cannot determine if your content will get high rankings in search engines, there are some things you can do to make your pages better.

1. Correct HTML.

Most marketers get to busy with other aspects of making their site look good that they forget this simple yet effective aspect: valid HTML. HTML is one of the fastest way to get “spidered” by search engines.
Check your HTML before you move on to Meta descriptions and keywords.
2. Keyword and More Keywords.

The keyword or keywords you are using should capture what your website is really about. Thinking of the right keywords to use can be risky. But this is an important part of your site optimization. Focus on a word or phrase that will best explain the essence of what your site is about and what it offers.
Make sure that the keyword is present in the headline, content and links scattered around in your pages.

3. Content Is King.

Search engines are picky on web contents. They want relevance. You may not know it yet but search engines are regularly checking and reviewing web contents. This is their way of making sure there are no duplicate contents and if your site is what you say it is.
Keep in mind that “Content Is King”. It should always rule.

4. One Page At A Time.

Do not try and optimize multiple pages all at the same time. You want exposure not only on your homepage but all your pages. You can do this by allotting a certain amount of time for every one of them.
Treat every page like the entry page of your site. After one page has been optimized, that is the time when you move on to the next.

Four tips to better web pages. Follow these tips to the letter and search engines will be sure to notice your website in no time.